forecast impressions at a $10,000 budget and $18 planning vCPM. Forecasts are not guaranteed delivery.
InventoryEstablished long-form creators
SourceYouTube Reporting API
CreativeVersion + SHA-256 recorded
SettlementAfter 7-day validation
YOUTUBE THUMBNAIL ADVERTISING FOR BRANDS
Buy attention your team can audit.
FrameYield turns a clearly labelled sponsor rail in creator thumbnails into controlled YouTube long-form media. Your team approves the creative system, chooses the inventory rules, reserves a budget, and pays only for validated delivery.
The founding program is built to answer the buyer’s first question: what exactly did we receive?
Illustrative economics only. Live availability, CPM, geography, creator acceptance and validated delivery determine the final result.
THE BUYER RECEIPT
A campaign is more than one large number.
Each placement keeps its source, creative, state and financial calculation attached. The dashboard distinguishes facts FrameYield can verify from outcomes that require a separate attribution method.
Media plan and inventory rules
Budget, target vCPM, geography, creator categories, creator tier, rail size, frequency caps, dates, exclusions and campaign objective are frozen into the campaign order before launch.
See the campaign agreementCreative and placement proof
See the chosen brand variant, final FrameLock version, creator approval, accepted video ID, published-thumbnail comparison, disclosure state and delivery by day.
Inspect the FrameLock standardValidated delivery and settlement
Export gross impressions, exclusions, validated impressions, thumbnail CTR, vCPM, spend, remaining balance and settlement status by creator, video and creative variant.
Open the metric dictionaryMEASUREMENT WITHOUT THE SALES THEATRE
Know what is verified, attributed, or still unknown.
Thumbnail delivery can support awareness and consideration, but a verified impression is not automatically a conversion. FrameYield keeps those evidence classes separate.
Media delivery
Thumbnail impressions, CTR, accepted video ID, date, creative version, invalid exclusions, spend and vCPM from the connected reporting and ledger trail.
Optional response signals
Creator URL sessions, promo-code use, description-link clicks or brand events only when the campaign deliberately includes that separately disclosed signal.
Causal brand lift or revenue
FrameYield does not rename correlation as causation. Incrementality, recall and sales lift require a suitable controlled study or the brand’s own measurement partner.
YouTube defines a thumbnail impression as more than one second on screen with at least 50% visible and excludes several external surfaces. Read the official YouTube impression definition and FrameYield’s application of that source data.
CURATED SUPPLY FIRST
Reach is reviewed before a brand funds it.
Brands can request the Established Creator cohort instead of relying on subscriber count. The cohort is intentionally narrower and manually reviewed.
A stricter inventory gate
- 250,000+ eligible long-form thumbnail impressions in the previous 30 days
- At least four public long-form uploads in the previous 90 days
- Verified channel control, custom thumbnails and good standing
- Manual audience-quality, category and brand-safety review
- Creator approval remains mandatory for each sponsor
Enough evidence to decide, not a creator data dump
- Relevant category, region and recent eligible reach band
- Publishing cadence and long-form format fit
- Historical CTR range and campaign guardrail where consented
- Brand-safety review status and material conflicts
- Personal or commercially sensitive analytics stay access-controlled
FOUNDING BRAND CIRCLE
Bring one credible buyer. Both brands get more media.
Approved beta brands may refer another independent legal business. After that business verifies, funds, completes and settles its first qualifying campaign, each brand receives a 5% future media credit—subject to the published caps and review.
5% future media credit
Calculated on the referred brand’s first settled qualifying campaign, capped at $500 per successful referral and $2,500 per legal company per quarter.
The same 5% welcome credit
Applied to a later campaign after the first campaign has settled. The credit is not cash, cannot be transferred, and cannot replace reserved campaign funds.
The 80% share stays intact
Referral media credit is funded by FrameYield’s platform share and never reduces the creator’s contracted share of validated gross media spend.
Read every referral conditionBRAND FAQ
Questions procurement should ask.
What does a brand actually buy?
A time-bounded, disclosed sponsor rail inside approved custom thumbnails on standard YouTube long-form videos. Billing is based on validated thumbnail impressions for accepted video IDs, not follower counts or private-chat shares.
Can FrameYield prove conversions?
Not from a thumbnail impression alone. FrameYield reports delivery and thumbnail CTR. Optional conversion attribution requires a separately agreed creator URL, code, description link, pinned comment, or brand-supplied event. The report labels attributed conversions separately from verified media delivery.
Do we choose the creators?
Yes. You define category, geography, safety and cohort requirements. Creators still approve the campaign and the final composition. No placement becomes live by default.
What happens to unused budget?
It never becomes earned media spend. It remains in the campaign balance and is released or refunded according to the signed campaign order and payment-provider state.
Is the Founding Brand Circle a cash commission?
No. It is a conditional, non-transferable future media credit for eligible beta brands. It never reduces creator pay, and it is earned only after the referred legal business verifies, funds, completes, and settles its first qualifying campaign.
CONTROLLED FOUNDING PILOT
Start with a brief, not a blank cheque.
Tell FrameYield your category, market, target cohort and budget. The application creates a review record; it does not activate billing or launch a campaign automatically.
Request a pilot plan